Concierge medicine is an emerging healthcare delivery model that appeals to providers and patients because of its potential to improve healthcare quality and value.

Service Extraordinaire: Unlocking the Value of Concierge Medicine, written by David Winter, MD, MSc, MACP, discusses the benefits and challenges associated with concierge medicine as well as best practices for developing and sustaining a successful, patient-centered concierge practice. Dr. Winter is chairman and president of HealthTexas Provider Network (HealthTexas), a part of Baylor Scott & White Health.

In addition to his HealthTexas role, Dr. Winter leads Signature Medicine, an innovative approach to practicing medicine focused on personalized service and individual attention. As a concierge physician, Dr. Winter can offer patients enhanced one-on-one communication, total access, and a commitment to providing safe, quality, and compassionate healthcare.

"In today's consumer-oriented healthcare system, there is no more 'one size fits all,'" said James H. Hinton, CEO of Baylor Scott & White. "In fact, the pressures to customize around the needs and desires of our patients have never been greater. Concierge medicine is the ultimate expression of segmentation and focus. In a world where we must think of an "n of one" versus an "n of many," and must find ways to capitalize on the opportunities afforded by our uniqueness, this model is critical to our success."

The book describes the concierge model, barriers to practicing concierge medicine, and lessons from other industries about providing high-quality service applicable to the delivery model. It also describes the need for concierge medicine and its benefits for providers, patients, and healthcare systems. Service Extraordinaire: Unlocking the Value of Concierge Medicine can be purchased online at Amazon or CRC Press.

HealthTexas is a multi-specialty medical group with more than 1,300 providers, practicing in more than 360 care sites in the North Texas area. HealthTexas is part of Baylor Scott & White Health and focused on making healthcare better by providing quality care while creating an outstanding patient experience.