InCharge Healthcare 2016 represents Orlando Medical News’ fourth annual compendium of Central Florida’s healthcare leaders who have guided the region through unprecedented industry changes that continue to significantly impact the practice of medicine.
The new InCharge comes on the heels of two important milestones for Orlando Medical News. In 2015, our relaunched website created a 360-degree profile around readers via print and digital content. Soon after, our innovative analytics platform received accolades for the way optimized in-view impressions are measured, and has been heralded by advertising partners for its valuable Return on Engagement (ROE) reports.
Secondly, the 2016 edition of InCharge parallels with Orlando Medical News’ 10th anniversary! The core Orlando Medical News team, which remains unchanged since the market opened in 2006, has more in store for the New Year – rapid-response polls and surveys, white paper access, deeper social media integration, and a surprise or two. Stay tuned.
Meanwhile, InCharge remains the only directory of its kind, while Orlando Medical News continues to provide the region’s licensed MDs and DOs and healthcare executives with the only local B2B content written specifically for them.
Thanks go to all who helped bring this special publication to fruition – most notably, market publisher John Kelly and national editor Pepper Jeter, who worked tirelessly with healthcare organizations to procure accurate data – and advertising partners, who made possible InCharge Healthcare 2016. Let us hear from you throughout the year with updates as we prepare InCharge Healthcare 2017.
Lynne Jeter, Lynne@MedicalNewsInc.com